Driving Adoption Through Better User Experiences

December 2, 2025 Matthew Tarvin Technical Marketing
Driving Adoption Through Better User Experiences

The User Experience Problem in Enterprise AI

It is no secret that Generative AI has captured the imaginations of business leaders around the world. Whether it’s automating routine tasks or brainstorming new ideas to make large changes in the company, the potential of modern technology seems limitless. Despite the promise, enterprises often find themselves stuck at the starting line. The driver of this is poor user experience which creates friction, confusion, and ultimately resistance to adoption.

Consumer based AI tools like ChatGPT and Gemini have already proven the power of intuitive interfaces, but solutions for AI in the enterprise context, including these tools, have lagged behind.

The Public vs. Enterprise Divide

Common AI tools have set a high bar for user experience. ChatGPT’s simple chat interface, immediate responses and conversational nature make AI accessible to anyone, from students to the elderly. Users can start generating value within seconds, with no training required. This frictionless experience has driven massive adoption and demonstrated what’s possible when AI tools prioritize the user.

Enterprise AI tools, however, face different challenges. They face the challenge of balancing workforce empowerment with security, governance, and integration requirements. Too often, companies must choose between complex workflows, vendor lock-in, and sorely lacking UX. Users encounter countless issues, from multiple logins to disparate platforms, and interfaces designed more for administrators than end users. The result is a paradox: enterprises invest heavily in AI capabilities that their teams reject, subvert, or struggle to use effectively.

This divide represents a key challenge. If enterprise AI tools can’t match the usability of consumer options, organizations will continue to face shadow IT problems, security risks, and ultimately, fail at adopting new technology. The solution isn’t to compromise on enterprise requirements. It’s to build better experiences that meet both user needs and organizational standards.

Innovation Through Design

Managing context windows represents a fundamental rethinking of how users interact with AI. Traditional chat interfaces build context windows uncontrollably, leading to a common frustration: the noticeable decrease in chat quality. You may notice this with LLMs such as ChatGPT after extended conversations in the same window, the response quality degrades. This degradation occurs as the context becomes cluttered with information, diluting the model’s focus. CruzAI is working to develop a set of features that focus on the notion of context window management and transform this limitation into an advantage. For example, users can have precise control over what the model “remembers”, edit conversation history, customize which information remains active, and optimize context for specific tasks. These are just a few examples of the many ways we’re addressing context management. By giving users this level of control, they gain confidence that they’re getting relevant, focused responses. When users can understand and control the AI’s context, they ultimately trust it more and use it more effectively.

As context window management is a rich set of features which I just gave a high level glimpse into, look for a future blog from us that dives into this in more detail.

Split chat view addresses another critical adoption barrier of model uncertainty. With dozens of AI models available, each with different strengths, users often wonder if they’re using the right tool. The split chat interface that CruzAI adopts allows users to query multiple models simultaneously and compare responses side by side. This transparency transforms model selection from a guessing game into an informed decision. Users can see firsthand how different models approach their specific questions, learning which models work best for their needs without disrupting their workflow.

Visibility and observability tools help solve the adoption challenge from the administrative perspective. Enterprise AI adoption fails when leaders lack insight into how their teams are using these tools. By incorporating comprehensive observability features, administrators gain real time visibility into platform usage. They can see who is using which models, when, for what purposes, and with what results. This visibility enables decisions about model provisioning, training needs, and policy adjustments to be strictly data and result driven, increasing analytical accuracy of enterprise businesses. More importantly, it builds organizational confidence in AI adoption by making the invisible visible.

The Path Forward

Enterprise AI adoption isn’t just a technology challenge, it is also a human challenge. The most sophisticated AI capabilities mean nothing if users can’t access them easily, understand them clearly, or trust them completely. By focusing on user experience innovations that reduce friction, increase transparency, and provide control, enterprises can bridge the gap between AI’s promise and its practical adoption.

The future of enterprise AI belongs to platforms that respect both the user’s need for simplicity and the organization’s need for security. At CruzAI, we’re building that future by putting user experience at the center of enterprise AI design. Because when AI tools work the way users think, adoption isn’t just possible, it’s inevitable.

To experience the user interface of the future for your business, sign up for a demo here.